Retail Technology Expert

I bridge the gap between business and technology

20+ years translating complex retail operations into working software. Space planning, merchandising execution, POG compliance鈥擨've sat with the business users, worked with the engineers, and shipped systems that actually get used.

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Projects with industry leaders

Home Depot Ace Hardware Tractor Supply GameStop Floor & Decor Mohawk Flooring QXO / Beacon BuilderTrend

Track Record

Two decades of shipping retail technology that works at scale

Beacon / QXO

PIM Strategy & Delivery

Full lifecycle: strategy through production delivery. Engaged by VP Product at Beacon Building Products to address data limitations in legacy ERP (Mincron). Led PIM/MDM vendor selection鈥攎arket due diligence, developed custom demo scripts from real Beacon use cases, assisted four finalist vendors with preparation, and supported change management and executive communications.

Syndigo won. Then I delivered it. Transitioned to project manager for Syndigo implementation and ERP integration. Survived QXO's hostile takeover of Beacon, multiple Big 4 audits, and kept the roadmap intact. Delivered production Syndigo platform and QXO IT ERP integration successfully.

Found money nobody was tracking. During the takeover transition, identified additional value by implementing a Vendor Incentive tracker through Syndigo鈥攕urfacing tens of millions in vendor funds (sporting events, trips, signage, store renovations) that weren't being properly tracked.

馃挵 Tens of millions in vendor funds identified 路 Delivered through hostile takeover
PIM/MDM Strategy Vendor Selection Syndigo Implementation ERP Integration Change Management M&A Survival Vendor Incentive Tracking

VSManage

Product Owner

Inherited an unusable product. Made it work. Took over product ownership for Pivotal Retail Group's spatial management platform. Stabilized the system, built integrations, and delivered a full-scale survey program for Tractor Supply.

Designed and managed a 1,000-store non-merchandise inventory survey鈥攃overing interior fixtures, exterior structures, parking lots, lighting, fencing, gates, capital equipment, and complete fixture BOM validation.

馃搷 1,000 stores surveyed 路 Full BOM validation 路 Interior + Exterior
Product Rescue AWS QuickSight Dashboards Survey Design Integrations Fixture BOM

MerchLogix

Product Leadership

Multi-domain expert bridging business and engineering. Worked at Nead Werx from early stage through enterprise adoption, sitting with business users to understand their problems and with engineers to design solutions that actually shipped.

Helped shape a cloud-based merchandising platform now used by Fortune 50 retailers in grocery, fashion, and home improvement.

Non-Merch Ordering Project Planning Execution & Validation Survey Tools Mapping & Assortment Custom Reporting Mobile & Check-in Integrations

How I Can Help

Strategic and hands-on expertise for retail technology challenges

Fractional CTO

Technical leadership without the full-time commitment. Product strategy, architecture decisions, team guidance鈥擨've done this at scale and can help you avoid the expensive mistakes.

Product Rescue

Inherited a system that doesn't work? I specialize in taking broken or unusable products and making them production-ready. Done it before, happy to do it again.

Due Diligence

Technical and market assessment for PE firms and investors evaluating retail technology acquisitions. I know the space deeply and can tell you what's real.

Strategic Advisory

Space planning, POG compliance, merchandising execution鈥攊f you're building in this space, I can help you understand what retailers actually need.

Check this space...

I'm exploring the intersection of AI and retail execution鈥攁utomating the workflows I've spent two decades building by hand.

Spatial intelligence. Survey automation. The next evolution.

Let's Connect

Whether you need strategic guidance, product expertise, or want to explore what's next鈥擨'd love to hear from you.

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